EDUCATION

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M.S. Creative Brand Management 

VCU Brandcenter, Richmond, VA

Class of 2021

 

The CBM curriculum is akin to an MBA but with an emphasis on creative and collaborative coursework that is essential for the ever-evolving advertising industry.

 

 

BFA, Photography

Virginia Commonwealth University, Richmond, VA

Class of 2011

Cum Laude

SKILLS

Project Management · Qualitative Research ·

Quantitative Research · 4 Cs · Brand Positioning ·  

Consumer Personas · Focus Group Facilitation · Deck Design · 

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TOOLS

Photoshop · Illustrator · InDesign · Lightroom

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ASK ME ABOUT...

My favorite country I’ve visited.

Where I’m planning to go next.

My most embarrassing moment onstage.

My favorite podcasts.

EXPERIENCE

 

Carriage House, Richmond, VA

Executive Board & Account Manager | May 2020 - August 2020

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  • Launched the graduate-student-run agency by finding potential clients, overseeing projects throughout the summer, and organizing teams for over 21 projects. 

  • Led three teams to deliver creative business and marketing solutions.

    • Rebranded a contemporary art gallery in Houston, Texas​

    • Branded and built a marketing strategy for an 8 week educational intensive. 

    • Redesigned a website for a local art non-profit after winning the pitch for an in-class assignment. 

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Page Bond Gallery, Richmond, VA

Director | September 2016 – July 2019

 

  • Spearheaded art consulting projects for corporate clients, presented artwork for consideration, organized installation, oversaw project budget.

  • Strategized targets for sales of artwork through events and social media.  

  • Advised owner on artist representation and curatorial projects.

 

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Assistant Director | June 2011 – August 2016

 

  • Managed gallery communications including social media presence, website updates, and exhibition announcements.

  • Responsible for general operations of the gallery and supervising team of assistants and interns.

 

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Capital One Services, Richmond, VA

Art Program Contractor | October 2012 – October 2017

 

  • Coordinated rotating exhibitions in multiple Capital One locations, including advising on artist selection and exhibition design.

  • Interviewed and vetted potential artists and vendors for future partnerships with Capital One.